Happy New Year!!! It’s a new year and time to shed the past and look towards creating a new future. With the economy not really making any progress and the unemployment rate still scary (double digits), it’s time for people to stop waiting on a savior (or the government) to come rescue them.  Many of the jobs of the past won’t be returning. So it’s time to dig deep and figure out what you need to do to move on with your life. The past is buried. No need to stay in mourning over something you can’t bring back.

As I peruse the various news sites and blogs, I see a fast growing sentiment of anger and despair from a whole lot of angry people. People have a right to be angry, I don’t take that away from them, but you cannot wallow in anger indefinitely, blaming Republicans & Democrats.  It is so much deeper than that. At what point do you pull yourself together and start seeking other options? Who’s to blame for you not learning new skills or exploring other career options? To find that answer, you need to look in the mirror. Hey I tell it like it is. We are all responsible for our own lives. Your life is what you make it to be and no government or corporation has an obligation to help you figure it out.

Everyone needs to understand that in this age of change and ever growing technology, you have to gain additional skills. It’s mandatory and this is nothing new. Look at what happened to the steel industry, auto industry, manufacturing, airlines, and on and on. Every year or so, another industry takes a big hit.  It’s inevitable. Before I understood that, I felt a deep sympathy for people who were ousted from their jobs. I would think, “wow, who’s going to hire all those people and save them?”. But as I got older, I realized myself that you have to stay versatile. It’s great to have that one special skill set that is bankable. But you always have to be mindful that skills (and people) become outdated or replaceable.  I’m not being mean or uncaring, I’m stating the facts. We can no longer rest on one or two skills. You are responsible for securing your future.

So what do I propose? Well for starters, make sure you educate yourself. Sometimes education doesn’t have to come from a college or university. A whole new industry and set of jobs were created by social media.  People didn’t go to school to learn how to maximize social media. They used their current skills and learned social media as they went along.  With the onset of new gadgets (iPhones, iPads, Blackberry, Android, etc) a whole segment of jobs opened up in App development. Take an inventory of the different things you like, what you’re good at, and what you would like to do. Then you need to figure out how you can gain the skills that will pave the way for you to do what you love.

There are tons of websites and books out there to help you learn just about anything. But let’s look beyond that. In the early 1900’s there were no gadgets or technology. It was survival of the fittest. If you had an idea, you could start a business or hire yourself out to proprietors. People had survival skills. So today, with all the luxuries of technology, there is no reason why people can’t switch into survival mode like our ancestors and find new things to do.  Not everyone is meant to be a business owner, but you can take your skills and market them to companies who are willing to pay top dollar for your knowledge. Look to continuing education and certification programs. If you’re currently employed at a company where they will reimburse for professional training or in a state where the local Department of Labor is able to pay part of all of the expense, take advantage of it. Also look into scholarship or waiver opportunities to help with the expense.

In addition to continuing your education, you should be networking with people who are where you want to be. Tap into your human resources to help you gain the knowledge you seek. People are more likely willing to share with you if you show a real interest. Be respectful of their time and don’t push them too much for knowledge. Many people won’t share everything, but will share as much as they can. How you approach them and how you ask will determine how much they will share. Also look for a few mentors. A lot of people will limit themselves to one mentor. But no one person can be all things to you. Diversify a bit. And also ask to shadow for a day or two so you an get the hang of the day to day aspects of their job. You pick up a lot by observing someone in their professional environment.

Stop looking for a JOB. Or rather, stop giving off the vibe that you’ll apply for every and anything just to get work. I think many people fall short here because it becomes a matter of survival and hiring managers can sense that. A person in a desperate spot exudes just that. Hiring Managers spook easily and will think “will this person leave my position if something better comes along?”. Nobody wants their company to be a stepping stone. I agree, we are not obligated to one position or career in a lifetime. But in a scary economy, you have to do your best to assure employers that you are legitimately interested, even if it is your intention to seek greener pastures.  If you approach your job search as a strategy in advancing your career as opposed to looking for a pay check, you will find yourself in the driver’s seat in interviews.  This is your career. You, not your circumstances, should set the tone and the course.

What am I saying? STRATEGIZE! All positions you apply for must fit into your master career plan. Don’t just apply for a job because it’s posted, or you like the company. Make sure you can actually do the job (and have a proven track record of accomplishments) before you apply. As it is, many resumes submitted through company websites and job boards are ignored. So if you don’t have the skills or experience, not only will you be ignored, but you’ll probably be deleted. Take time to read the different job postings and get an understanding of what they are looking for. Then review your resume and cover letter to see if you address those specific needs. Then research the company. We have the power of Google, Linked In and the like to get all the information you need about your potential employer. They research you so why can’t you research them? Plus you’ll get some extra points for knowing about them before you walk in the door. Finally, tap into your network to see who knows who in your target company. Ask for introductions to key people who may have influence over who gets hired. But don’t abuse the opportunity!

And finally, sit down and map out what you want. Where do you want to go with your career? How do you plan to get there? Who will you need to connect with to be successful?  What tools and resources do you need?  What skills do you need and how will you get those skills? And what are you willing to do to create your brand and market yourself to be seen and noticed? The ball is in your court. You get what you put in. Don’t let the unemployment numbers or ratio of applicants to jobs scare you. If you do what needs to be done, you will be a survivor. But sit on your hands waiting to be rescued, and you find yourself up a creek…literally.

Til Next Time,

Adrienne Graham

I recently stumbled across a post in one of the Linked I forums where a young lady was asking for help. She said “I have a BS in Accounting & an MBA in Finance and I’ve applied for over 1500 jobs and nobody will hire me”. Would you like to know what I told her? Stop applying for jobs. Period. You might be saying “that’s harsh” but it really isn’t. Everyone else is doing the same thing and nobody is getting the desired results (or at the least very few people are). There were tons of other constructive feedback but I felt none of them really dug into the heart of the matter.

Her mentioning that she has her degrees tells me absolutely nothing about what she has accomplished other than she was determined and smart enough to make it through school. People tend to throw around degrees and acronyms like they really hold a lot of weight in the recruiting world. Newsflash, they really don’t (unless of course you’re a doctor). You have to be sure to let people know what you’ve done, what your expertise is (and what makes you that expert) and how you’ve impacted your previous employers. On paper, anyone can look the part. But if I interview you and I can’t determine what you’ve actually contributed or done for your past employers, I consider it a wasted conversation. I’m not being facetious, I’m coming from the perspective of a Recruiter.

So like I said to the young lady with the dilemma, you have to stop applying for jobs. It fascinates me that people don’t stop to think that there are hundreds of other people just like them applying for the same jobs. What makes you so special? That is the million dollar question and trust me, if you want to stand out you better be prepared to answer it. In the mean time, there are things you can do to make sure you increase your odds of finding a job or creating an opportunity. It’s not enough to apply, you have to work at finding a job.

Tired of not getting interviews? Well take your skills and strike out as a consultant or start your own business. I wouldn’t try to do something that takes you out of your skill set. When a recruiter scans your resume or profile and they see you moved out of your skill set, a red flag goes up. You may have had honorable intentions or may be filling the time to bring in a check until that ideal job comes. But remember, you are one of hundreds applying. Your resume has 30 seconds to wow a recruiter. Don’t sabotage your chances. Now I don’t say this to discourage you. I know in these tough economic times, everyone needs to bring in a paycheck. But be careful about what you choose. You want to stay as organic to your strengths as possible.

Next, boost your networking. Don’t just be connected to people, communicate with them. Get involved. Make yourself known. But make sure you are building a list of ‘must know’ people and not just connecting with anyone for the sake of connecting. Sounds harsh but if you’re hanging out with customer service reps and you should be hanging around finance professionals, it’s time to make a change. True anyone can be a great networking source, but you have to be laser focused when you’re looking for a job. You have read me say time and time again to get out and build networks and relationships. You can’t just turn to people when you need work. Cultivate those relationships so that when you are in need, people are more receptive and empathetic to you.

Get out and get known online and offline. Do something to showcase your expertise (podcasts, blogs, guest articles, etc). Recruiters are looking at those things more than you know. Social media is very powerful and it levels the playing field. Building your professional brand is key. Show them what you’ve got and don’t be shy about it. You want recruiters coming to you, not to chase after jobs and recruiters.

Create a job opportunity. Research companies you want to work with and identify sore points that they are dealing with where you know you could be the solution. Speak to the hiring manager, department manager, etc (not HR) and ask to meet with them to network. During the conversation mention their problem and ask for clarification on what ails them. Then offer some (generic) solutions by giving them the what and the why (but not the how…that’s how you come into play). If they seem interested in hearing more, ask for an interview.

I have a feeling many of you are going to job boards and applying for everything you are interested in. I’ll let you in on a recruiter secret that’s probably going to get me kicked out of the circle. Those are usually ads to pipeline candidates. Some (not all, but some) companies have no intention of filling the jobs, only building a database. So if you choose to apply, find out who you need to get in front of that matters and go through them first to let them know you’re interested. Then apply online per protocol. You must approach online job ads as if there is a potential that it is solely for pipelining. Make sure you back that application up with some roll up your sleeves, investigative work to connect with the true hiring manager. Express your interest in the position, let them know you’ve applied per protocol and make sure it gets to the right people. You just never know in this day of technology and applicant tracking so it’s up to YOU to do the due diligence if you really want the job.

If you’re getting interviews but no offers, ask someone to do mock interviews with you so you can identify the problem(s) and correct where necessary. Don’t be afraid to connect with agency recruiters who specialize in your field. I forgot to mention if you are applying online the hiring manager will not see that application in most cases. The recruiter will be screening out and most times will not send the cover letter. You still need to include one, but don’t assume they will see it. That’s why I suggested finding out who the hiring manager or department head is and contact them directly.

And what’s coming up when you Google yourself? Make sure you’re building a strong professional brand for yourself. You want to be sure nothing negative is coming up. You don’t want NOTHING coming up about you so make sure to document your professional achievements and expertise online. Make it easy for recruiters to find you. If you want a job you have to go above and beyond the norm. Tactics of yesterday won’t work today. Make sure you are giving yourself every advantage to land that job you want.

Til next time.
Adrienne Graham

Stay tuned for the release of my new book “Get Recruited: Secrets from a Top Recruiter to Use Unconventional Tactics to Get Noticed in an Inconvenient Economy

Professional development is your responsibility. Any woman serious about career advancement always has it on her mind and in her sight. The biggest misconception is that it is costly to continue professional development. It doesn’t have to be expensive. Money is the number one reason why a lot of people bypass professional development and end up stunting their career growth. But blaming cost is a cop out.

There are several low cost things you can do to invest in your professional development.

  • Get biblical with it and “tithe”. OK for those of you who attend church faithfully, you understand the concept of tithing. It’s where you give 10% of your earnings to the Lord. Well I content that you can tithe to yourself as well as the Lord. I always tithe in thirds. 10% to church, 10% to build my savings and 10% dedicated to my professional development. Set yourself up a Professional Development Fund. It can be a separate savings account at your local bank or credit union, or even using the envelope system. Each month count up your contributions and decide whether to invest in a course or certification or if you want to continue to build the account up to invest in a conference or something bigger. But no matter what, don’t touch that money for any other purpose. You’ll be surprised at how much money you accumulate.
  • Remember that Reading is Fundamental. I am a voracious reader. I have been since I was a child. Don’t over look your local library. Granted some area libraries are better than others, but take an afternoon and stroll through. My local library has a book sale the first Saturday of each month. I always find great books (it could be because I live in an area where a lot of prominent business people live). I’ve paid anywhere between 50 cents and $5 for quality books. I’ve gotten books by Jack Welch, Seth Godin and many more prominent thought & business leaders. You never know what gems you’ll find. Also, sign up for member cards at book chains like Barnes & Noble and Borders. You get special discounts and sales. I love the clearance table! And of course there are online book sites such as Amazon.com, Half.com and Alibris. Reading books keep you up to date in your industry and social trends.
  • Trade with your friends. If you hang with an intelligent crowd, which I’m sure you do, you can always trade books, CDs, and programs. My friends love coming to my house because I have an actual library in my home. Yes, a separate room that is a dedicated library with all my books, CDs, Magazines and DVDs. Rather than lending stuff out, I make trades. That way I know I will get my things back! You’ve heard of cookie swap parties and even clothing swap parties. Each month, make it a point to have a Knowledge Swap Party. Everyone invited should make a list of what they have (books, CDs, DVDs, etc) so there is no overlap. Then have everyone bring the items to the party and trade. You are educating yourself and helping your friends educate themselves at the same time. Trust me it’s fun and saves lots of money.
  • Enlist your boss in your professional development plan. I know times are tight, but some companies are still willing to invest in their top talent. If you are a valuable employee and you stay on the cutting edge of your field (and that in turns brings value to your company’s bottom line), your company may pay for you to attend conferences, training and/or certification courses. It’s up to you to write a compelling proposal and presentation that convinces them why you are the person to attend, what benefits you’ll gain, and how it fits into the company’s success. The burden of proof is on you so make it a good case. Request a meeting with your boss and explain to him or her where you’d like to see your career go. Then ask for his or her help in achieving your goals. Inquire about tuition assistance or tuition reimbursement programs.
  • Learn a new language. You can access tons of free and low cost websites, buy CD and DVD programs, instructional books or get a tutor. Local community colleges offer courses for continuing education credits. Visit their websites and find out what language classes they offer and what levels you can take. Being bilingual (or multilingual) can dramatically increase your earning potential. While some people still fight embracing additional languages (Spanish in particular) the smart people are immersing themselves in new languages. Learn a new language.
  • Can’t afford to return to college, look into continuing education courses. The beauty of continuing education is that you can often get credit that can be applied towards certain certifications and job promotions. There are certificate, diploma and certification programs in everything from Office Management to Project Management to Bookkeeping & Accounting. These courses prepare you to sit for certification exams.
  • Get a team of mentors. Yes, a team. No one mentor can fulfill all of your needs. Also, no one person is meant to be your mentor forever. It’s a great professional move to find multiple mentors from varying backgrounds and experience. Draw from the collective experience. Make sure you set up regular appointments with them on a rotating basis. Take plenty of notes and challenge yourself to learn more in between your meetings. Remember to give back in return. After all, your mentors are being gracious with their time. Even if they don’t ask for or require anything in return, it is still proper etiquette to establish a give and take relationship.
  • There’s always the internet! When all else fails, you can find a wealth of information on the web. There are resource websites available on every imaginable topic. Exercise your Google skills to find new and up to date information. While some would caution you to stay away from opinion blogs, I say read them, but be objective. It’s always good to get other people’s point of view on different issues. Set up Google Alerts so that you are notified every time an article, blog post or event pops up on the internet.

Don’t let lack of money keep you from advancing your career. In this economy, you must be creative and resourceful. It is your responsibility to cultivate your career. Over time, you will find that you’ll be able to afford more sophisticated professional development. Until then, try the suggestions above.

Til next time.

Adrienne Graham

Remember when you were kids. Everyone had dreams about being a doctor or lawyer or firefighter or circus performer (WHAT!?). You get what I’m saying. When we’re young we were idealistic and the sky is the limit. We’re told to dream big and aim high. Then we go to school, graduate, and we’re thrown into the work world. Unless we’re in a highly skilled profession such as doctor, lawyer or accountant, we end up taking some entry level or management training job “for now”.

That’s fine by most standards, but what if your heart is somewhere else? There are so many people who settle for jobs for the sake of getting a stable paycheck. The problem with that is they then become trained to work for a paycheck. Huh? I know, I can hear you saying “huh?” in your head. Again, there’s nothing wring with that for the average person who is only concerned with just getting good benefits and a paycheck. But if you have a dream in your heart, I for one say you should follow it.

How many times have you said “I’ll just stay in this job for 2, 3, 5 years then I’ll look for something else”. Ten years later you’re still doing what you hate just to get a paycheck and benefits. Let me ask you some questions. What did you go to school for? Why didn’t you pursue your dream job? Did someone tell you “no, you can’t do that”? Well let me tell you. I’ve never been the corporate type or one that does well working for other people. I was a half Black half Puerto Rican girl who grew up in the projects where it was expected that we went to school, but it was also expected that we got a comfortable job with benefits. In fact, when I was younger I always dreamed that I would run my own business. But my parents were not interested in hearing any of it. I got my first job at 17 at a department store. I loved fashion but was told I could never make a real living in that. I moved on to banking to follow my Mom. Hated it! Left that to go to work as an Admin in a recruiting firm. Within six months I was upgraded to Recruiter. From there I opened my first business.

For the longest time, even though I had a successful business, it wasn’t my passion. I remember years ago I wrote in a journal how I wanted to have a magazine. I was told how I needed tons of money and that the market was super competitive. I said after that I would love to have my own cable channel. I was told I didn’t have the resources, money or connections to do that. So I stuck with recruiting even though I wasn’t happy. Last year when I turned 40 I stepped back and and evaluated my life. Yes I made great money recruiting. Yes I had a fabulous business. But something was missing. I wasn’t doing what I wanted. I thought back to what I wanted over the years and my mind kept coming back to TV channel and magazine. Again, I got the same comments about money and resources. But this time something was different. Social Media had leveled the playing field and I had a kick as network of people in my corner. So I went for it (not in the traditional sense but I still went for it).

Why did I share that? Because I wanted to show you that even I have had times where I went against my heart to do what I had to do to bring in income. But why should you continue doing that? Why should any of us? Don’t let this economy bring you down or keep you from exploring what your passions are. You may want to try a new industry, job title, company, or even leave corporate altogether for entrepreneurship. Don’t let other people keep you from exploring your dreams. I always say that people who try to talk you out of something you love do it because they themselves are either afraid that they can’t do the same or they’re angry because they don’t have the guts. Don’t carry other people’s junk. And definitely don’t let the talk of this economy scare you from taking chances. There is no reward without taking risks.

Take a few moments this evening to write down the different things you’d like to try. Then work on making them happen. Don’t think about it, don’t rationalize it, just do it. When you free yourself from convention thinking (ie: paychecks and benefits) you find what you truly love. We only have one life to live. And it’s too short to be miserable. Don’t let anyone make you defer or abandon your dreams. Find your bliss.

Til Next Time,

Adrienne Graham

Yesterday I posted an article from ForbesWoman.com on my member forums that came about because of a discussion on their Linked In Group message forum. Good to see there’s dialog going on SOMEWHERE! But I digress. 🙂

It really got me thinking. This discussion couldn’t have come along at a better time. I have long been an advocate of owning and valuing your worth and setting rates (or commanding a salary) that you are worthy of. As I read the discussions, even though I was comfortable about my decisions in changing my rates, monetizing some aspects of my businesses and restructuring the way I had been monetizing other areas of my businesses, I became more convinced that I did the absolute right thing. As you already know, I have stepped out of the recruiting world and decided to go full speed ahead and turn Empower Me into it’s own real live, sustainable, breathing business entity. I’ve been praised by many, chastized by a few. But in the end all decisions rest with me.

Here’s the deal. I’m going to break this down so that it makes you take a look at not what I’m doing, but how you should be viewing your own life/business/career.  Here are the business tenants I live by:

* When you’re in a business, you’re in it to make money and be profitable. You’re not in it for hobby or to pass the time of day. Once you throw up your shingle, it is your responsibility to generate revenue to sustain the business.

* Nonprofits have their place. But even they have some for profit activities, otherwise how would they survive? On goodwill, faith and prayer? Yes that is a small portion of it.  But rent, utilities etc. have to be paid somehow. Where is this money supposed to come from?

* Nobody is supposed to remain at the same salary level year after year after year. Times change, costs of living change, people change. I’ve never encountered anyone who has refused a raise. As your skills improve and your knowledge base grows, you are worth more. It’s only right that you ASK for it (in some cases demand it). Are you going to stay at the same salary through the life of your career? I should hope not.

* Charge for your VALUE. If you have nothing to offer, or if you offer crap, people will know it. Figure out what you do best and make that your specialty…and charge a premium for it. (Admittedly, I still struggle with this one sometimes). Don’t let people dictate what you can charge. You and you alone know what your worth is and what your financial goal is.

* When people want to complain about what you charge, release them. They’re not your core customer base. Why waste time and energy on trying to change you to fit what they want. People come to or hire you for a specific purpose. When they really want that, they will pay for it. Period.

Some of these may seem a bit harsh, but you know what? We live in a harsh reality. Women are the main culprits who don’t honor themselves by asking for what they are really worth. We let ourselves be used, force to give stuff away for free (through guilt or tug on the heartstrings….”my sista”, “my family” “woman to woman” can you hook me up? You owe me.) Say WHAT!!?? Yes, I’ve heard this. If free stuff was the best stuff, there wouldn’t be paid stuff that’s worth more than free stuff. I don’t think you heard me. Who wants what you can get freely everywhere? Not me. Some things I am willing to pay a premium for. While I’d LOVE free Coach bags, I know that if it came free or cheap, it’s probably a knock off of the original thing. I see myself, my skills and knowledge as a Coach Bag. I’m trying to give that type of service, not knock off service that doesn’t fulfill my clients.

I had a client (maybe she’ll read this, maybe not…I won’t mention names) who was so unsure of her rates. She felt “obligated” to remain low priced to accommodate the needs of the people in the community. But guess what? Upon further exploration, I found out those same people were NOT paying her to begin with! They would bargain her down, guilt her into discounts and make her feel bad about losing business if she raised her rates. I told her cut them off. Raise those rates to what was at least competitive. She has children, and bills to pay. Why should she live in poverty and risk messing up her credit and financial standing just to keep a few customers happy who weren’t paying her to begin with! That is insanity!  I told her to start looking for a better class (yes I said class) of clients.

Let’s look at it from a corporate perspective. Say you’re used to making $80K per year that allows you to comfortably pay your bills, save and invest, and take care of your family. A hot company comes by and they seem to be the right fit for you. You can grow your career with them, you can learn a lot by working with some extraordinary people. So you sit down to negotiate a compensation package. They offer you $40K. Yes, I can imagine the look on your face. Wait that’s not all. They go on to tell you that you should be grateful they are offering you an opportunity to work with a fantastic company AND that you’re capped at $40K per year. No increases, no raises, no bonus. How does that make you feel? Would you work for them?

And that ladies, is it in a nutshell. If you know your value and your worth, you don’t accept anything less, and you especially don’t let other people dictate what you’re supposed to make.  So why in the world would you ask ANYONE to give you anything for free or ask for the “hook up”?  It’s human nature to want to get the maximum for the minimum. I can’t lie. There are times I just don’t want to pay for stuff. But I know I have to, and I do. I don’t want what everyone else has access to. It makes it less valuable to me. I want what’s premium. I prefer Breyers over store brand ice cream…more money, but better quality. I want the Coach bag instead of the off brand look alike. More money, but better quality.  You should be viewing your own business and career in the same vein.

So, stop holding yourself back from earning what you’re worth! That’s an order. And further more, stop trying to hold other people back. Respect their abilities and pay what they’re worth.

Adrienne Graham

Well we come down to the last month of the year. 2009 was a hell of a year for a lot of people. Some people lost jobs, some lost businesses, some even lost homes. We ushered in a great new beginning with the swearing in of our new President Barack Obama in January and many people thought he was going to be the answer to everyone’s prayers. But as with all incoming presidents who inherit a big mess, he was hit hard by reality…WE were all hit by reality. All of the damage done will take years, decades to repair. So a lot of people will be grateful that 2009 is coming to a close.

Well, as bad as it all seems, I choose to focus on the positive. I too have had some extremely difficult times this year. But I look at everything as a learning experience that prepares me to survive the tough times. As many of you know, I’m launching Fearless Woman Magazine and an Internet TV station in January. I’m also launching Empower Me Institute as well. Regardless of how this economy is I am plugging ahead to make these launches successful. See, now is the time a lot of people would run and hide from the big bad economy. But as I told my audience on my teleconference the other week, it’s times like these that successful businesses are launched. Some of our greats (Proctor & Gamble, Sears, etc) have been launched during down economies.

See, this is not the time to run and hide. So you lost your job. Are you going to sit around and feel sorry for yourself, or worse, hold on to anger for a company that made a supposed business decision that was nothing personal? Are you diversifying your skills? A common mistake people tend to make is believe that they are so specialized they can’t be replaced. Guess what…NOT! Everyone is replaceable. I don’t care how skilled you are. No man or woman is immune. The best defense to coping with this situation is to diversify. Add new skills that are transferable and in demand now. I’m not saying go out and get a whole new degree. But you can get the skills you need to make you more marketable. Now is not the time to be complacent, afraid or paralyzed in your old ways. Things change, people change, situations change. You have to be prepared to change and flow with change.

So instead of waiting out the month of December hoping for better times in 2010, use this time to reflect. Decide what you want to accomplish and start laying the groundwork for it NOW. December should be a month of preparation. I know it may seem like the easiest thing to do may be to just sit and wait it out. Inaction is very detrimental. Don’t give up now. You’ve made it this far. Think of December as the testing ground. And in January, come out swinging.
Til next time.
Adrienne Graham

womanshakinghandsNominate a Power Brok(H)er

She’s savvy, successful and WELL CONNECTED. She always gets the job done and there’s nothing she can’t negotiate. She closes deals and never uses the glass ceiling or the “Ol Boys Network” as an excuse for her not to succeed. She is fearless and accountable. She takes no prisoners!

Do you know her? Maybe you ARE her!

Empower Me! is hosting the Power Brok(H)er™ contest. We are looking for women who personify just what it means to be a power broker.

Entry is relatively easy. Prepare a short video (under 5 minutes, no exceptions) showing key highlights of what makes you or your entrant a Power Brok(H)er™. It can include day to day business or job activities, closing deals, networking with key influencers, mentoring others, etc. You only get one shot, so make the video as meaningful and powerful as you can. Remember, it’s about Power Brok(H)ers, women of influence. It’s not for the timid or shy! The video must include the person being nominated, the reason why they are being nominated and what makes them a Power Brok(H)er™. We want to feel your message!

Go to our YouTube Channel and submit your video. You must SUBSCRIBE to our channel, add as a friend, and sign up for the newsletter to have your submission accepted. When you submit your video, please leave a comment on the page introducing your entrant and the video. Videos are accepted through November 30, 2009. The winner will be announced December 5th.

What’s the prize you ask?

Well one lucky winner will receive the Power Brok(H)er™ Package. It includes: a one year scholarship to the Power Brok(H)er™ Club ($25,000 value), be a guest on Views From the Top Radio Show, be a guest blogger on our Blog to chronicle her journey through the program, and be in a feature article in Fearless Woman Magazine. We’re talking MAXIMUM EXPOSURE! For more information about the contest, please email us at info@empowerme.org. Good luck!


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CB101642There is an ongoing “debate” as to whether or not women can successfully manage a career AND a family. Both are equally demanding aspects of women’s lives that they want to manage successfully. Some say women shouldn’t sacrifice their family, specifically their children, to be successful in business. Others say women should go for their dreams and be successful in business to give a good example to their children, specifically their daughters. It isn’t a black and white issue. Today’s upwardly mobile professional woman has her eye on her family and the prize and aren’t settling for one over the other. They learn to make it work without sacrificing quality in either area. My panelists say you CAN have both. Join me and my guests as we discuss the ins and outs of managing a successful career AND raising a healthy family…without losing your mind!

Listen in live tomorrow, Monday 9/28 at 9AM EST. If you can’t catch it live, listen to the podcast or visit iTunes to download. Join our chat room during the show to ask questions or give your opinion. Or call in at (347) 215-9362. http://www.blogtalkradio.com/viewsfromthetop

22873766I was a keynote speaker at an event last weekend where I discussed networking. Soon after I started, I asked the room how many people knew what people said about them when they were not around. Surprisingly, only one person raised her hand. Of course, she happened to be a high level executive who already had a firm grasp of her career path. Nobody else, however, raised their hand. If got me wondering how many people really pay enough attention to their brand and reputation.

I’ve stressed countless times through articles, on my radio show and speaking engagements that people need to determine (and monitor) their brands before others define it for them. Let’s forget for a moment, that promoting yourself and networking are important elements to building your brand. But did you know that if you don’t implement the right strategy you could be damaging your reputation?

I have clients who are so excited to start building their network and implementing strategies we discussed, that they forget all the rules of engagement I gave them. For instance, I share with all my clients (and listeners and readers) how I made a conscious decision to keep up with my network. I send out a quarterly email letting people know what I’m up to and and asking them to share what they’re up to. Well, one young man took this advice to the next level. He was looking for a job and decided to use my idea…only he sent an email EVERY SINGLE WEEK. How do you think this was received? Exactly. The first two email I received, I thought, great he’s taking initiative. After that it was spam. I emailed him and gave him some constructive criticism and told him his frequent email was turning people off. He was appreciative of the email and changed his frequency. Unfortunately, it damaged his credibility.

Another incident was a young woman who was extremely anti-social at work. She felt the only thing she needed to do was show up for work, get her job done, go home and do it all over again until Friday came. She argued me down and said that her work was so impressive that it stood on its own. She didn’t need to “schmooze” with her co-workers. A year went by and she didn’t get any additional projects nor did she get the raise and promotion she hoped for. Upon some investigative digging, it was revealed that her standoffish nature eliminated her from the running.

Ladies, I don’t make these things up nor do I share them just to be nice. You MUST, absolutely MUST take control of your reputation. You should be getting feedback from everyone you know professionally. It is important that you understand how people perceive you and receive your brand. Ask for honest feedback on areas you may need to improve. But don’t stop there, accept the honesty without attitude and work on it. It takes a long time to build a solid reputation, but only minutes to destroy it. Be careful how you represent yourself and how others represent you. Focus on building up the positive aspects and improving the negative.

Til next time.

Adrienne Graham

Coming in January 2010




It is with great pleasure that I announce the pre-launch of the newest project for Empower Me! Fearless Woman Magazine is the preeminent publication and blueprint for today’s upwardly mobile professional woman. The magazine is scheduled to launch in January 2010 and will be a quarterly publication. I have always admired publishers and the magazine industry. Sometimes they had hits, sometimes there were misses. I never stopped looking for “that” magazine that speaks exclusively to me and the type of women I admire and network with. So many have come and gone, and while there are a few remaining, I felt that there was lacking an intelligent, no-nonsense,unfettered down hard hitting magazine for the professional woman. Yes, each magazine on the stands now contains elements of what I was seeking. But no magazine has ever served as a catch all for the upwardly mobile professional woman. Do I propose that Fearless Woman Magazine will be that catch all? Maybe. But it will serve the purpose for the intended audience.

Have you signed up on the website yet? If not, you should. You can sign up at the website to receive updates and the Fearless Networking newsletter.

We are also announcing an open call for writers. We are currently looking for new and experienced writers with the ability to resonate with our core audience. If interested please contact us at: info @fearlesswomanmagazine.com or indicate that you’re interested in the message box when you sign up at the website. You may download the Writer’s Guidelines at this link. For a media kit, editorial calendar or advertising information, please contact us via email at info @ fearlesswomanmagazine.com.

I don’t know what the future holds for myself or this publication, but what I do know is that I am very excited. The more we plan and the more we pull it together, it is that much more real to me. I choose to believe that there is a place for this magazine and that with technology and good old fashioned ingenuity we will be able to bring you relevant content, resonant (and responsible) advertising, and aplethora of tools that will empower and motivate each of you to action. A fearless woman, an upwardly mobile professional woman always has her mind on her career and isn’t afraid to take risks to achieve their goals. That is an EMPOWERED woman.

Til next time.

Adrienne Graham