businesswomanEach day the media loves to overwhelm us with the coverage of companies slashing jobs and laying off people.  You see stories of top executives going from six figure salaries to $12/hour jobs. People one paycheck away from getting evicted and receiving a pink slip.  I know it gets daunting each day with the media over covering the jobless claims and job losses. But I’m here to tell you there are jobs out there. They may or may not be in your area of expertise, but they are out there.

If you go to Google, for example, and set a News Alertfor yourself you’ll see what I mean. Companies announce that they are hiring, won new contracts, opened new locations or divisions, launch new products or services and changes in their organization.  You have to use this type of information for a Guerrilla type job search.  It is no longer viable to wait for job postings as they go up on job sites.  Find out where the jobs are BEFORE they hit the websites.  Go to Google and click on News. On the left hand side towards the middle, you’ll see a little envelope icon and the words “News Alert” Click on that and it’ll bring you to a screen where you can set your own criteria.  I personally use terms like “IT jobs”, “finance jobs”, “career fairs” etc. I would put the terms in quotations in order to give you a better return. I also use the word “hiring”. Set the Type field to Comprehensive. That way you’ll get news from blogs, news, videos, etc. You can set it to how often you want: as it happens (will drive you crazy but if you want minute to minute I suggest this), once per day, or once per week. Finally, enter your email address that you want these alerts to come.

I would encourage everyone to set these alerts just to get an idea of what’s out there. While this economy is forcing some people out of their jobs, it’s also creating new opportunities to change careers. Maybe you’ll decide that now is the time to get into a new line of work. Watch the trends and do your research. Don’t fall into distress over the numbers. Focus on yourself and create a search plan. Remember, you are your own business. You have to be proactive and take your professional destiny in your own hands.

Hope this helps.

Til next time.

Adrienne Graham